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Deals & Pipeline

Manage your sales pipeline from lead to closed won. Visual Kanban board with drag-and-drop stage management and revenue forecasting.

Overview

The Deals module provides a complete sales pipeline management system. Each deal represents a sales opportunity that progresses through stages in your pipeline. You can track deal value, expected close dates, and conversion probabilities at every stage.

Pipelines are fully customizable — you can create multiple pipelines for different business lines (e.g., Services, Products, Retainers) with unique stages and probabilities.

Pipeline Management

Creating a Pipeline

  • Go to Deals → Settings to create new pipelines
  • Define stage names, order, and default win probabilities
  • Each probability helps calculate weighted revenue forecasts
  • You can have one default pipeline and multiple custom ones

Managing Deals

  • Create — Add a deal manually, from a lead conversion, or from an estimate
  • Drag & drop — Move deals between stages on the Kanban board
  • Assign — Assign deals to team members for ownership
  • Link — Link deals to customers, contacts, projects, and invoices

Deal Details

Each deal record contains:

  • Value & Currency — Deal amount with multi-currency support (IDR, USD, etc.)
  • Expected Close Date — Target date for closing
  • Actual Close Date — Set automatically when deal status changes to Won/Lost
  • Source — Where the deal originated (referral, website, email, etc.)
  • Tags — Custom labels for filtering and reporting
  • Notes — Internal notes visible to your team
  • Activity Log — Chronological history of all deal activities

Deal Statuses

  • Open — Active deal progressing through pipeline stages
  • Won — Successfully closed. Record reason for winning
  • Lost — Closed without winning. Record loss reason for analysis

When a deal is marked as Won, you can optionally create an invoice or project directly from the deal.

Forecasting & Analytics

  • Weighted Pipeline Value — Each stage's probability is applied to calculate an expected revenue forecast
  • Win/Loss Analysis — Track win rates by pipeline, stage, or team member
  • Revenue by Source — Understand which channels generate the most revenue
  • Sales Cycle Duration — Average time from creation to close